The core of Inbound Marketing is attraction. This starts with understanding who your target audience is, and turning them into long-term, engaged, delighted customers.
Developing a system to bring maximum effectiveness to your marketing and sales conversion. Track, analyse, and optimize your processes for performance at every point.
The smartest companies leverage technology to stay focused and effective. We implement made-to-order solutions to sharpen your multi-channel marketing efforts.
Implementing an inbound marketing strategy means creating and delivering content that actively engages and delights your leads and customers. This results in a remarkable customer experience characterised by constant interaction and trust. The outcome? Brand champions who happily promote your business.
WHAT CAN INBOUND MARKETING DO FOR YOU
Drawing your target audience with helpful, educational content that positions you as a helpful member of their ecosystem. We partner with you to develop touch points which build trust and affinity with your audience.
Starting with a deep dive into your target customer’s persona, we will help you define your business in your ideal customer’s eyes. By building a clear marketing process, you will be able to nurture and tip leads into experiencing a moment truth: that you are the solution that they need.
We believe that winning a customer is less about chasing leads, and more about working with potential partners who love what you do. This means closely tying marketing and sales together in a seamless experience.
Your clients are your most loyal fans and your biggest promoters – at least, they should be. Building robust and lasting client relationships pays off big time when the referrals begin pouring in.
WHAT CAN BRANCH DO FOR YOU
Diving deep into understanding your business, your target customers, and how you deliver value to them.
- Market Research
- Brand Research & Insights
- Target Customer Persona Development and Target Customer Journeys
- Channel Strategies
- Marketing and Sales Alignment
Executing your marketing initiatives, and scaling with your growth. With over 50 certified professionals on our team, we take on the heavy lifting of marketing execution, so your marketing team stays focused on strategy.
- Marketing automation deployment (HubSpot)
- Content creation (ebooks, blogs, social media posts, infographics, emails, landing pages)
- Digital and physical marketing collateral design and production
- Web, app, or SAAS development solutions
- Internal training of marketing executives
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